Digital Marketing

WHAT DOES A DIGITAL MARKETING CONSULTANT DO? Digital marketing is an umbrella term that’s used to describe various forms of marketing that are done online. This includes, but is not limited to, Web Design and Development, Geofencing, search engine optimization (also known as SEO), and Paid Media such as Google Adwords, Facebook/Instagram advertising, and (YouTube) video advertising. Digital marketing allows businesses to leverage different online channels to better target their customers and prospective customers. It brings together all of the latest marketing tools, technology, and trends, and utilizes them to help businesses of all shapes and sizes to effectively reach out to their customers and prospective customers.

content aggregation

What is content aggregation and what should we know about it? 

If you’re familiar with RSS feed readers as a tool for your online business, then you’ll probably benefit a lot from content aggregation. RSS has...

Google Ads: How to create the best campaign step by step

Google Ads is, without a doubt, the star tool in SEM . It can help us achieve highly-qualified traffic, increase the visibility of a brand around the world...
Facebook pages

Improve these 6 elements on your Facebook page to have higher conversions

Having an Internet presence is a necessity today if you want your business to be successful. Among the digital marketing strategies that have gained the most strength...
Chatbots

Chatbots are here to stay

In short, a chatbot is artificial intelligence (AI) that can be programmed to answer questions from our potential customers within a chat at any time of...

The key takeaways for digital marketers in 2020

Speed matters the most when it comes to adapting to a digital trend, and the year 2020 doesn't set any different rule in this...
YouTube

YouTube: Cover Image Dimensions

What are the dimensions for the ideal YouTube cover? The audio/video streaming platform provides precise recommendations to maximize the graphical performance of images customized by...
Blogging

7 Benefits of Blogging for Business

There are different ways you can create content as a part of your larger marketing strategy. One of the best forms of content is...
Online Marketing

Online Marketing Techniques and Internet Business Strategy

Oriented self - employed and SME professional s of any economic activity, the course in online marketing techniques and business strategy in Internet , is designed to guide and train...
Small Business

Small Business Content Marketing Strategy: Top 11 Tips

Content marketing is important for small businesses as it helps them achieve goals and grow their audience. Content marketing creates and distributes relevant and valuable...

Speed-Up your Website: How to Add CDN to a WordPress Website

Most of the websites these days are rich in content and information (since Google loves content). People are pushing out an extensive amount of...

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