Digital Marketing

WHAT DOES A DIGITAL MARKETING CONSULTANT DO? Digital marketing is an umbrella term that’s used to describe various forms of marketing that are done online. This includes, but is not limited to, Web Design and Development, Geofencing, search engine optimization (also known as SEO), and Paid Media such as Google Adwords, Facebook/Instagram advertising, and (YouTube) video advertising. Digital marketing allows businesses to leverage different online channels to better target their customers and prospective customers. It brings together all of the latest marketing tools, technology, and trends, and utilizes them to help businesses of all shapes and sizes to effectively reach out to their customers and prospective customers.

marketing plan

10 steps to create a marketing plan for your company

The success of a business depends on your marketing plan. This plan establishes your marketing strategy and, depending on the needs of your business, this...
Facebook pages

Improve these 6 elements on your Facebook page to have higher conversions

Having an Internet presence is a necessity today if you want your business to be successful. Among the digital marketing strategies that have gained the most strength...
socila media

Best time to post to Facebook, Twitter and LinkedIn in 2021

When a brand publishes in the best hours it ensures its growth. Social networks are part of our daily life. From the moment we wake up...
Video marketing

All you need to know about Video marketing

 Video marketing is a strategy made by marketers to create and produce videos for promoting their brand on various social media platforms. It's the...
social media marketing

Measuring social media marketing will lead you to success

Defining the processes to measure social media marketing will help you make decisions about your campaigns, understand if your goals are being met, and...
social networks

10 Tips for posting on social networks

All digital marketing strategies must include posting on social media . And it must be done by publishing with strategy, with objectives, with a defined audience and...
Instagram stories

How to get the most out of Instagram Featured Stories?

Instagram for business One of the characteristics that has had the best reception from users are Stories , also known as Instagram stories . Although at first they were somewhat controversial...
Content Marketing

Content Marketing, a very abused concept

Although the idea of ​​content marketing has been around for years, content marketing can be one of the most abused terms in marketing language...
social

How does the social audience affect TV advertising?

The culture of the double screen: television and social networks Social networks have more and more weight in our lives and not only on a personal level,...
digital marketing

Outsourcing the digital marketing campaign is a viable option for companies of all sizes

Every business must have some marketing arrangements to make the products or services available to consumers. However, before that, they need to establish the...

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