Chatbots are here to stay
In short, a chatbot is artificial intelligence (AI) that can be programmed to answer questions from our potential customers within a chat at any time of the day on our website or …
Chatbots are here to stay Read MoreDigital Marketing
WHAT DOES A DIGITAL MARKETING CONSULTANT DO?
Digital marketing is an umbrella term that’s used to describe various forms of marketing that are done online.
This includes, but is not limited to, Web Design and Development, Geofencing, search engine optimization (also known as SEO), and Paid Media such as Google Adwords, Facebook/Instagram advertising, and (YouTube) video advertising.
Digital marketing allows businesses to leverage different online channels to better target their customers and prospective customers. It brings together all of the latest marketing tools, technology, and trends, and utilizes them to help businesses of all shapes and sizes to effectively reach out to their customers and prospective customers.
How to optimize your content to be relevant
Before creating any content you have to analyze who the content that you are going to generate is directed to. You have to create a brand to help you communicate …
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7 reasons why you need SEO at the start of your business
If you expect your startup to be in front of your ideal audience, or any other audience, you should optimize your website for search engines. In short, you should do SEO …
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SEO tips if you want to do it without PAYING
What tips can you give me to do my own search engine optimization that I can use without having to hire a professional for it? Suppose you have a blog, …
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6 ways to generate more leads with Google Ads
Bringing conversions from your campaigns with Google Ads can be tricky. Bringing in leads can be even more difficult. While getting a significant amount of traffic to your website is a smart strategic marketing goal , …
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Top 5 Guest Posting Services
Besides being an expert in guest posting, you’ll spend a considerable amount of time carrying out guest blogging campaigns. You’re supposed to co-ordinate emails, social presence, and make follow-ups. All …
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The role of analytics in the success of today’s businesses
Technology generates vast amounts of information as it becomes multi-fold in many sectors. This information, in the form of data, can yield valuable insights about a particular field. However, to …
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How to position content on Google? Case study
The content that positions in an excellent way, is that content that responds to the user’s concern in a simple and precise way , in this article I will give you some …
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Keyword-driven SEO is dying
For years SEO conversations have revolved around keyword usage, but today we are starting to see the decline of the keyword craze and the growth of consumer-influenced content. Google’s focus …
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Top 5 Digital Marketing Mistakes You Should Avoid
Mistakes happen, it is part of life. Some are more expensive than others, but at the end of the day no one is perfect. Some people prefer to learn from their experiences, …
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